Steal Her Look, a fresh online fashion brand specialising in clothing for 16-35 year olds has announced its involvement in this years Clothes Show at the NEC Birmingham. The Clothes Show in association with Alcatel, is a one stop destination for all things fashion and beauty and features over 350 pop-up fashion and beauty boutiques, inside expert trend reports, exclusive style advice and non-stop runway shows.
Steal Her Look will be showcasing their AW 2016 collection in line with the show, selling some of their most popular styles in fresh new colours and fabrics; as well as launching show exclusives.
The brand is popular amongst a number of fashion bloggers and reality TV stars including Sophie Kasaei, Georgia Bayliss and Kristy Green.
It has been a whirlwind since Steal Her Look launched at the back end of 2014, having sold to 20 unique countries across the globe; with their top 3 selling destinations being the UK, USA and Australia. The brand have successfully managed to double turnover in year two and have now decided to take advantage of fresh opportunities.
Within 3 months of launch, Steal Her look had its own website and the brand is now able to create their own custom made designs having built up successful business relationships with their suppliers.
95% of sales come via social media as the brand aims to fill the gap between world renowned e-commerce sites like Miss Guided and PLT and the Instagram boutique’s that continue to pop up frequently.
The Clothes Show is the perfect selling platform for brands like Steal Her Look as it has a reputation for putting them in front of their target customer and has established itself as one of the largest fashion events in the UK, attracting 97,000 visitors across five days in 2015.
Steal Her Look’s MD Laura says ‘We aim to stay on top of trends but also like to think that we offer something ‘different’ in terms of product, our retails are very competitive and our product is manufactured to a very high standard – we are now looking forward to interacting with our consumer base face to face at The Clothes Show and hope that we will also appeal to new customers. We are very excited for what we hope will be an extremely successful event for SHL.’