Helly Hansen have announced Official Retail Partner for the Helly Hansen Beauty and the Beast trail marathon for 2014 as SportsShoes.com.
SportsShoes.com, an online running and fitness retailer, is an approved stockist of Helly Hansen and has a longstanding relationship with the brand. To mark its partnership with Helly Hansen for the trail marathon, SportsShoes.com will be offering a series of special offers to Helly Hansen Beauty and the Beast competitors when they sign up for the event.
Brett Bannister, Managing Director at SportsShoes.com, says, “We are proud to sponsor the Helly Hansen Beauty and the Beast trail marathon, as it perfectly sums up the glory and torture of running. Helly Hansen has been a trusted partner for over 20 years and, just like SportShoes.com, is committed to providing top quality performance products for real runners. We’re delighted to be involved and wish participants the best of luck taming ‘the Beast’!”
Helly Hansen is also running an incentive for members of running clubs, alongside the SportsShoes.com promotion. Members of running clubs should email their entry confirmation to firstname.lastname@example.org before Friday 1 August, they will be entered into an additional prize draw to win a Helly Hansen training kit bag worth over £500.
Organised together with Trail Plus, the renowned Helly Hansen Beauty and the Beast trail marathon confronts runners with a series of hard core ascents and descents, forcing them to face their toughest physical and mental challenges yet. This year’s event will be held at the stunning West Wycombe Park, Buckinghamshire on Saturday 20 September 2014.