New Lingerie Shopping Website Made by Niki

Posted on Aug 16 2014 - 6:57am by Staff
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Made by Niki has a new lingerie shopping website and a new look for Summer 2014. Since Made by Niki opened it’s doors 8 years ago the world of retail and business has radically changed.  We are developing our online communities so that our customer is at the heart of what we do. We have updated our branding to reflect our bold, innovative standpoint on fashion and lingerie shopping.

Made by Niki1


  • Our new website makes it easy for you to shop on your mobile, tablet or desktop computer
  • We’ve made it super-easy for you navigate our huge range of 235 different products in stock
  • The filters enable you to quickly find products in your size, or a particular category, style, colour, price, collection or benefit
  • The search function enables you to search products by any keyword
  • Our product pages enable you to see every garment from many angles, and on real customers, fans and bloggers too
  • We’ve made it easier for you to view other garments in a collection
  • We’ve made it fun for customers, fans and bloggers to get involved in the conversation. There are plenty of places for your selfies, reviews and comments to be published and shared




Made by Niki is an award winning innovator, a multi-faceted fashion brand that constantly searches for new and exciting concepts in body fashion. Our logo needed to reflect this. The original logo was part of a vintage ethos which was more suited to where we started out, not where we are now or going to be in the future.

  • Lines in logo represent our body contouring lingerie / String statement concept / Niki’s silver streaked hair
  • We looked outside the world of lingerie, to fashion and ready-to-wear for inspiration
  • The bold font style is more representative of our bold statement garments

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